That the iPhone is the Apple’s flagship product it’s one thing that no one doubts. And it’s that, since 2007, their cell gadgets haven’t stopped rising in market shares, regardless of going by way of small bumps. A latest Counterpoint examine now appears at how the smartphone gross sales through the third quarter of 2021, leaving Apple in an excellent place.
Apple grows in Europe due to its iPhone
The Counterpoint examine targeted on European Union international locations fixes the market shares of the principle cell phone producers through the months of July, August and September. If we evaluate these knowledge with the identical interval of 2020, we are able to see that Apple ranks third.
With a 22.1% market share, iPhones keep very near Xiaomi, who are in second place with 23.6%. Just a little additional away remains to be the primary place led by Samsung with a 30.4% market share. Of course, it should be stated that whereas Apple and Xiaomi grew, Samsung has fallen from the 35.8% market share it had in the identical interval of 2020.
Followed by Apple are different corporations already additional away equivalent to OPPO, realme, vivo, Motorola, Nokia, HONOR or Huawei. Especially noteworthy is the expansion of the primary two and the collapse of the Chinese corporations Huawei and HONOR, which have been previously throughout the identical matrix and that the impossibility of with the ability to use Google companies continues to weigh them down.
It should be stated that on this examine precise cellphone fashions not given, however it’s to be anticipated that for instance the iPhone 13 has not had an affect if we take into consideration that it was launched available on the market with just some days left to shut that quarter. In any case, it’s considerable how Apple continues to scale although its opponents supply many extra smartphones of various ranges and costs.
In the United States there isn’t a dialogue in his management
Unlike Europe, the place Apple grows little by little, in its native nation it has an simple first place that’s repeated 12 months after 12 months. IPhones are the favourite gadgets of the American public as demonstrated within the a part of the Counterpoint examine that refers to smartphone gross sales within the United States through the previous quarter.
In this nation, the Cupertino firm reaches a 42% market share, this being a development of three% and leaving extra weakened Samsung, who observe them with a 30% market share. South Koreans lowered their share by 5% in comparison with the identical interval of 2020. Already removed from these, there are corporations equivalent to Motorola or TCL with 7% and 6% shares respectively.
We must preserve ready for brand spanking new research with which to know extra precisely which Apple telephones are succeeding probably the most. And particularly through the present quarter, since it’s historically the one which leaves the perfect knowledge for the Cupertino firm when it coincides with the launch of latest iPhones. The foreseeable factor is that on the finish of the 12 months the iPhone 12 would be the best-selling, however we’ll intently observe how the iPhone 13 is.